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September 18, 2018

There’s a chapter in Richard Branson’s book, “Finding my Virginity”, that talks about making your business stand out from the competition.  He advocates for finding 100 different touches that will set you apart.  Branson does something, I often find myself doing when c...

September 4, 2018

When I first read about Richard Branson and his ceremonial acts of burning suits of new hires on their first day working for Virgin or the cutting off ties of clients who have signed a life-changing contract to do business with Virgin, I found myself giggling.  Oh how...

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